by Rick Rose | Dec 9, 2024 | Marketing Articles
Identify Your Ideal Customer Profile Understanding Your Audience When it comes to running successful Facebook ads for your biker business, the first and most crucial step is figuring out who your ideal customer is. Just like any ride, you have to know your starting...
by Rick Rose | Dec 8, 2024 | Marketing Articles
Identify Your Target Audience Knowing Who You’re Talking To First off, if you’re gonna get anywhere with your social media game, you need to know who you’re talking to. Who are the folks that are gonna dig your biker brand? I find it super helpful to...
by Rick Rose | Dec 7, 2024 | Marketing Articles
Understanding the Basics of SEO What is SEO and Why It Matters So, you’re running a motorcycle business, but do you know what SEO actually is? Search Engine Optimization, or SEO, is all about tweaking your website so it pops up in search engine results when...
by Rick Rose | Dec 2, 2024 | Marketing Articles
Finding Your Niche in the Biking Community Understanding Your Audience Every good podcast starts with understanding the audience. In my early days, I tried to cast a wide net, thinking everyone loves biking, right? Well, it turns out, not everyone’s interested...
by Rick Rose | Nov 29, 2024 | Marketing Articles
Understand Your Niche and Audience Finding Your Unique Voice When I first started my motorcycle travel blog, I realized the importance of carving out a niche. I wasn’t just another rider; I had my own style and experiences to share. So, my journey began with...
