by Rick Rose | May 12, 2025 | Marketing Articles
Understanding Your Audience Identifying Buyer Personas When I started diving into motorcycle product sales, one of the first things I did was to identify my buyer personas. Who were these riders? What kind of bikes were they into? Understanding your audience is...
by Rick Rose | May 11, 2025 | Marketing Articles
Understanding the Basics of Google Ads What are Google Ads? When I first dipped my toes into the world of online marketing, I had a million questions about Google Ads. At its core, Google Ads is a platform that allows businesses to display their advertisements on...
by Rick Rose | May 10, 2025 | Marketing Articles
thebikermarketer.com/info Understanding Your Target Audience Identifying Motorcycle Enthusiasts When I started running Facebook ads for my motorcycle business, the very first step was understanding who my audience was. We’re not just targeting anyone; we want to...
by Rick Rose | May 9, 2025 | Marketing Articles
Understanding Schema Markup What Is Schema Markup? So, let’s kick things off by getting to grips with what schema markup actually is. In a nutshell, it’s code that you put on your website to help search engines understand your content better. Think of it as a...
by Rick Rose | May 8, 2025 | Marketing Articles
Understanding SEO Basics What is SEO? Okay, so let’s dive right in. Search Engine Optimization, or SEO, is the lifeblood of getting your motorcycle website out there. It’s about making your site more appealing to search engines like Google. Think of SEO as the...
by Rick Rose | May 7, 2025 | Marketing Articles
Keyword Research Tools Understanding Your Market When I first jumped into the world of SEO, one of the biggest lessons I learned was that understanding my audience is everything. As a biker entrepreneur, knowing which keywords your potential customers are searching...
