by Rick Rose | Feb 23, 2025 | Marketing Articles
thebikermarketer.com/infoUnderstand Your Audience Get to Know Their Passion When I’m building a biker brand, I’ve found that understanding the passion that drives riders is key. It’s not just about bikes; it’s about freedom, adventure, and a...
by Rick Rose | Dec 8, 2024 | Marketing Articles
Identify Your Target Audience Knowing Who You’re Talking To First off, if you’re gonna get anywhere with your social media game, you need to know who you’re talking to. Who are the folks that are gonna dig your biker brand? I find it super helpful to...