by Rick Rose | Nov 24, 2024 | Marketing Articles
Step 1: Identify Your Niche Understanding the Market First things first: you gotta know who you’re selling to. The motorcycle world is huge, with tons of different subcultures. Are you targeting hardcore bikers, casual riders, or maybe even those who just...
by Rick Rose | Nov 18, 2024 | Marketing Articles
Understanding Your Niche Identifying Target Customers When I first dove into the world of selling custom motorcycle parts, one of my biggest lessons was to really know who I was trying to reach. You’ve got to get a grip on who rides what bike and why they’d want your...