by Rick Rose | Feb 11, 2025 | Marketing Articles
Passion Meets Commerce: Finding Your Niche What Makes a Niche? When I first thought about selling online, I stumbled on just how important finding the right niche was. Basically, a niche is a specialized segment of the market for a particular kind of product or...
by Rick Rose | Jan 26, 2025 | Marketing Articles
Identify Your Niche Understanding Your Audience First off, let’s talk about the importance of really knowing who you’re selling to. If you’re a biker enthusiast like me, you’ll know that the community is diverse, from seasoned riders to those...
by Rick Rose | Dec 26, 2024 | Marketing Articles
1. Understand Your Market and Customers Identifying Your Target Audience One of the first things I learned when entering the motorcycle parts business is that knowing your audience is key. Are you selling to hardcore bikers, weekend warriors, or motorcycle enthusiasts...
by Rick Rose | Dec 19, 2024 | Marketing Articles
1. Understand the Market and Your Niche Research Motorcycle Parts Demand Before throwing yourself into the e-commerce world, you’ve gotta get a solid grasp of your market. Just like any business, understanding what sells is paramount. Spend some time checking out...
by Rick Rose | Nov 24, 2024 | Marketing Articles
Step 1: Identify Your Niche Understanding the Market First things first: you gotta know who you’re selling to. The motorcycle world is huge, with tons of different subcultures. Are you targeting hardcore bikers, casual riders, or maybe even those who just...