by Rick Rose | Feb 13, 2025 | Marketing Articles
Identifying My Passion for Biking Why Biking Is More Than a Hobby For me, biking isn’t just a way to get from Point A to B. It’s a lifestyle that’s packed with adrenaline, freedom, and the thrill of the open road. I remember the first time I hopped on my...
by Rick Rose | Dec 30, 2024 | Marketing Articles
thebikermarketer.com/info1. Understand Your Audience Getting to Know Bikers If there’s one thing I’ve learned in my years of promoting motorcycle gear, it’s that understanding the audience is crucial. Motorcyclists come from all walks of life and have different...
by Rick Rose | Dec 20, 2024 | Marketing Articles
Choosing Your Niche in the Biker Gear Market Understanding the Biker Community As I’ve marched through the years of exploring the world of biking, I’ve come to realize that the biker community is like no other. It’s essential to grasp the unique culture, styles,...
by Rick Rose | Nov 23, 2024 | Marketing Articles
Understanding the Market Identify Your Target Audience When I first dipped my toes into selling motorcycle gear online, one of the biggest things I learned was to truly understand who my customers were. Were they the casual weekend riders or hardcore enthusiasts?...
by Rick Rose | Nov 17, 2024 | Marketing Articles
Identify Your Niche in Biker Gear Understand Your Target Audience When diving into the world of biker gear, the first thing I realized was the importance of understanding who my customers were. Bikers are a passionate bunch; they live and breathe motorcycles....