by Rick Rose | Apr 15, 2025 | Marketing Articles
Hey there! If you’re running a motorcycle business and you’re looking for ways to rev up your communication with your customers, you’re in the right place. Email marketing is a powerful tool, and when you pair it with automation, it’s like strapping on a turbocharger....
by Rick Rose | Apr 11, 2025 | Marketing Articles
Building a Targeted Email List Understand Your Audience Alright, so let’s chat about the first step: understanding our audience. When I’m reaching out to fellow bikers, I always think about what makes us tick. Each rider has their own preferences, whether it’s...
by Rick Rose | Apr 3, 2025 | Marketing Articles
1. Identifying Your Needs Understanding Your Target Market Alright, let’s face it—before you dive into the world of suppliers, it’s super important to know who you’re selling to. I remember when I started my motorcycle e-commerce, I spent weeks just figuring out my...
by Rick Rose | Feb 7, 2025 | Marketing Articles
Finding Your Niche in the Digital World Identifying Passions and Interests As I started my journey, I quickly realized how important it was to dive deep into my passions. For many bikers, it’s the love of the road and the culture surrounding it that fuels our...
by Rick Rose | Dec 16, 2024 | Marketing Articles
Understanding Your Target Audience Identifying Your Niche So, first things first, understanding who you’re talking to is a game changer! For us motorcycle enthusiasts, this means pinpointing what type of bikers are out there. Are they casual riders, hardcore...