by Rick Rose | May 15, 2025 | Marketing Articles
Identifying Your Audience Understanding Rider Demographics One of the first things I’ve learned in advertising—especially for something as niche as motorcycles—is the importance of knowing your audience. You can’t just throw a random ad out there and hope for the...
by Rick Rose | May 10, 2025 | Marketing Articles
thebikermarketer.com/info Understanding Your Target Audience Identifying Motorcycle Enthusiasts When I started running Facebook ads for my motorcycle business, the very first step was understanding who my audience was. We’re not just targeting anyone; we want to...
by Rick Rose | May 1, 2025 | Marketing Articles
Understanding Your Audience Identifying Target Demographics When I first started blogging about motorcycles, I had to take a step back and really think about who my audience was. This isn’t just about age and gender; it’s about understanding their riding preferences,...
by Rick Rose | Apr 15, 2025 | Marketing Articles
Hey there! If you’re running a motorcycle business and you’re looking for ways to rev up your communication with your customers, you’re in the right place. Email marketing is a powerful tool, and when you pair it with automation, it’s like strapping on a turbocharger....
by Rick Rose | Apr 11, 2025 | Marketing Articles
Building a Targeted Email List Understand Your Audience Alright, so let’s chat about the first step: understanding our audience. When I’m reaching out to fellow bikers, I always think about what makes us tick. Each rider has their own preferences, whether it’s...
