by Rick Rose | Dec 13, 2024 | Marketing Articles
Understanding Your Target Audience Create Detailed Buyer Personas To start, I believe it’s imperative to know who you’re talking to. Creating buyer personas helps you get inside the heads of your customers. Think about their age, interests, and, most...
by Rick Rose | Dec 12, 2024 | Marketing Articles
1. Establish Your Unique Biker Brand Identify Your Niche When I started promoting my biker lifestyle on Instagram, the first thing I did was figure out my niche. The biker community is diverse, and whether you ride for leisure, are into custom bikes, or prefer...
by Rick Rose | Dec 10, 2024 | Marketing Articles
Understanding Your Biker Community Discovering Who They Are There’s nothing quite like the rush of hitting the open road, and the same goes for understanding our fellow bikers. From casual riders to hardcore enthusiasts, each person in our community has their...
by Rick Rose | Dec 9, 2024 | Marketing Articles
Identify Your Ideal Customer Profile Understanding Your Audience When it comes to running successful Facebook ads for your biker business, the first and most crucial step is figuring out who your ideal customer is. Just like any ride, you have to know your starting...
by Rick Rose | Dec 8, 2024 | Marketing Articles
Identify Your Target Audience Knowing Who You’re Talking To First off, if you’re gonna get anywhere with your social media game, you need to know who you’re talking to. Who are the folks that are gonna dig your biker brand? I find it super helpful to...
