by Rick Rose | Dec 15, 2024 | Marketing Articles
Keyword Research and Selection Understanding Your Audience One of the first things I always do when thinking about SEO is get inside the heads of my audience. What do they want? What phrases are they using when searching for biker gear or information? Tools like...
by Rick Rose | Dec 12, 2024 | Marketing Articles
1. Establish Your Unique Biker Brand Identify Your Niche When I started promoting my biker lifestyle on Instagram, the first thing I did was figure out my niche. The biker community is diverse, and whether you ride for leisure, are into custom bikes, or prefer...
by Rick Rose | Dec 8, 2024 | Marketing Articles
Identify Your Target Audience Knowing Who You’re Talking To First off, if you’re gonna get anywhere with your social media game, you need to know who you’re talking to. Who are the folks that are gonna dig your biker brand? I find it super helpful to...
by Rick Rose | Dec 4, 2024 | Marketing Articles
Define Your Unique Biker Identity Find Your Niche When I first jumped into the biker scene, I realized there was more to riding than just hitting the open road. I had to figure out what makes me unique. Is it my love for vintage choppers, my passion for long-distance...
by Rick Rose | Nov 30, 2024 | Marketing Articles
1. User-Friendly Platforms Choosing the Right Interface When I first dove into blogging, the sheer number of platforms nearly made my head spin. But here’s the deal: you want a platform that’s easy to navigate. If a platform feels like a maze, you’ll spend more time...