by Rick Rose | Jan 1, 2025 | Marketing Articles
Choosing a Niche Understanding Your Audience First things first, let’s talk about who you’re trying to reach. Knowing your audience is crucial. Are they weekend cruisers, hardcore riders, or maybe they’re interested in motorcycle maintenance? Once I figured out my...
by Rick Rose | Dec 30, 2024 | Marketing Articles
thebikermarketer.com/info1. Understand Your Audience Getting to Know Bikers If there’s one thing I’ve learned in my years of promoting motorcycle gear, it’s that understanding the audience is crucial. Motorcyclists come from all walks of life and have different...
by Rick Rose | Dec 21, 2024 | Marketing Articles
Identify Your Niche Researching Market Trends So, you wanna jump into the world of motorcycle e-commerce, right? First things first, you need to get a feel for what’s hot right now. I usually start with a little good ol’ market research. You can scour social...
by Rick Rose | Dec 19, 2024 | Marketing Articles
1. Understand the Market and Your Niche Research Motorcycle Parts Demand Before throwing yourself into the e-commerce world, you’ve gotta get a solid grasp of your market. Just like any business, understanding what sells is paramount. Spend some time checking out...
by Rick Rose | Nov 19, 2024 | Marketing Articles
Finding Your Niche in the Biker World Identifying Your Interests First off, finding your niche is like choosing the right ride. You gotta love what you sell. As a biker, I’ve always had a passion for gear, whether it’s flashy helmets or rugged jackets. Dig deep into...